Alfa Music & Films is a Rajasthani Music Company, which has been serving a variety of rajasthani culture, folk and tradition, in a form of music and videos for 25 years. It has been released over 5000 albums so far. A lot of singers have been working with the company, like Rajan Sharma, Sohan Singh, Kanchan Sapera, Nathu Singh Shekhawat, Bhagwan Sahay, Chunni Jaipuri, Priya Saxena, Geetanjali, Sangeeta and Ravindra Upaadyay etc. The company like to work in all form of rajasthani traditional and folk music and dance with the mixture of culture. In Rajasthani music, some music forms like, dj songs, lokgeet, dhamaal songs, holi songs, and devotional songs are so popular, now a days. The company always try to give the best music & video to its audience.