BeautyandBrains5 is an all-encompassed community for fashionistas, beauty enthusiasts and scholars. The channel stemmed from me objecting the theories and negative assumptions about my academic potential, based on my girly, and fashionable outward appearance. Determined to work against the stigma placed upon me, I branded myself as a young woman successful in both my academia, and my passion for beauty and fashion. Beauty and Brains is an empowerment lifestyle brand and community movement created for beautiful, educated, and talented men and women.This community is special because it is inclusive of followers interested in a multitude of topics such as fashion, beauty, education, home, fitness, skincare, hair, and more.